Our story
Built on partnership. Grounded in the Midwest.
Aboona Financial Advisory was founded on a simple belief: small and mid-size businesses deserve the same caliber of financial expertise as the largest corporations — delivered with the personal attention of a true partner.
Who we are
We started where you are.
Aboona Financial Advisory was born out of a frustration shared by many SMB owners: the financial guidance available to them was either too generic, too expensive, or too impersonal. Big firms sent junior staff. Software sent dashboards. Nobody sat across the table and actually listened.
We built Aboona to be different. Our advisors bring decades of experience from corporate finance, public accounting, and operations — and we put all of it to work for businesses like yours. We're not a vendor. We're a partner who shows up, learns your business, and stays with you for the long haul.
15+
Years of combined advisory experience
100+
SMBs served across the Midwest
8
Core financial service areas
What drives us
Our values aren't on a poster. They're in how we work.
True Partnership
We sit on your side of the table. Your goals become our goals, and we measure our success by yours.
Radical Clarity
No jargon, no confusion. We translate complex financial information into language that helps you make better decisions.
Uncompromising Integrity
We tell you what you need to hear, not what you want to hear. Honest guidance is the foundation of every relationship we build.
Accessible Expertise
You get direct access to experienced advisors — not a call center or a rotating cast of junior staff.
Midwest Community
We're invested in the communities we serve. When local businesses thrive, everyone benefits.
Growth Mindset
We're always learning, always improving — so the guidance we bring you reflects the best thinking available.
The team
Advisors who've been in your shoes.
Our team brings together deep expertise in accounting, finance, operations, and technology — all focused on one thing: helping your business succeed.
Michael Aboona
CPA, MBA
Founder & Principal Advisor
Michael founded Aboona Financial Advisory after 15 years in corporate finance and public accounting. He specializes in financial strategy, ERP implementation, and SOX compliance for growing SMBs across the Midwest.
Sarah Kowalski
CFA, CPA
Director of Financial Analysis
Sarah leads our financial analysis and reporting practice. With a background in investment banking and FP&A, she brings institutional-grade rigor to every engagement — without the institutional price tag.
James Okafor
MBA, PMP
ERP & Systems Lead
James has guided over 40 ERP implementations across manufacturing, distribution, and professional services. He ensures every system rollout is on time, on budget, and built to last.
Our roots
Proudly Midwest. Deeply committed.
We're not a coastal firm that parachutes in. We live and work in the same communities as our clients — and that matters. We understand the rhythms of Midwest business: the seasonal pressures, the relationship-driven culture, the grit it takes to build something lasting here. That local knowledge makes us better advisors.
"We're not a coastal firm that parachutes in. We live and work here — and that makes us better advisors."
— Michael Aboona, Founder
Ready to work with a partner who's truly invested?
Let's start with a conversation — no pressure, no pitch. Just two people figuring out if we're a good fit.